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BRAND STRATEGY | BESPOKE LOGO DESIGN | SOCIAL MEDIA TEMPLATES | WEBSITE

about

the brief

Serena Dodd is a performance coach specialising in property, I focus on three core elements: goal setting, accountability, and overcoming limiting beliefs, all rooted in positive psychology. I work with business owners to achieve mindset mastery within the property sector. My business model involves offering luxury retreats in high-end, beautiful spaces, and maintaining a select clientele.

To create a thorough brand strategy and brand identity accumulating bespoke logo through to website design

DESCRIPTION - BOLD | ASPIRATIONAL | FUN

IMAGERY - ELEGANT | FEMININE | CLEAR

FEELING - ASPIRATIONAL | CURIOSITY | FUN

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"I empower business owners to tap into their power within so that they can step boldly into their potential, so they can thrive in confidence, take cation and move into the life they deserve"

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​— SERENA DODD, Founder

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Ready to build a magnetic
brand?

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